Protect your child's skin from the sun's harmful UV rays with Coppertone Kids SPF 70 Sunscreen Lotion. From the #1 pediatrician recommended sunscreen brand(2), this Coppertone sunscreen for kids offers Broad Spectrum UVA/UVB protection in a dermatologically tested formula. The sunscreen lotion SPF 70 formula is water resistant (80 minutes), and stays on strong when kids play. Each sunscreen Coppertone created follows a tradition of trusted, quality sun protection products. Coppertone has been providing continuous innovation for more than 75 years, and is voted the most trusted sunscreen brand.