ColourPop Otter Blotted Lip is a light, pinky-coral with warm undertones and a matte finish. It had sheer pigmentation that was somewhat buildable to semi-sheer coverage, but it was more prone to settling into my lip lines compared to other shades in the range (but did not cling to lip texture, at least). The consistency was firmer in the tube, but it glided across my lips without tugging and felt very lightweight. It stayed on well for two hours and felt neither drying nor hydrating. The perfect lip product for casual makeup lovers! This baby delivers sheer comfy colour on the first swipe and can build up to medium coverage with a non-drying matte finish. Loaded with moisturizing goodies like argan butter, cocoa butter, shea butter, and superfruit butter to lock in moisture and soften lips. Youth-boosting vegan collagen works to hydrate dry lips and is known to increase your natural collagen production for healthier-looking lips. Its diffused finish makes it super easy to apply on the go and amp up gorgeous, natural lip colour without any blotting.